World of Warcraft remains Blizzard’s most important product, and it has been five years since it was launched.

But now the time point, almost to 2010, and compared to the previous life, Yoyo is more than a year in advance, the "League of Legends" this phenomenon of the revolutionary online game to the market.

"World of Warcraft" is the agent, and "League of Legends" in the cloud month investment to buy the fist company, is the real.

The difference between them is self-evident.

Therefore, in the eyes of Yoyo, the strategic significance of the former is no longer the most important.

Once upon a time, Liu Yun fantasized about the complete acquisition of Blizzard, just like a street writer fantasized about the starting point of the acquisition.

However, at this moment, he has already put out this idea, and the price of buying Blizzard is much higher than the acquisition of the fist company, but the return is far worse.

They will still be the best-in-class gaming companies, but the rewards they can bring are very limited.

Liu Yun is very clear: even if the cooperation in World of Warcraft will have the end of the day.

A few years ago, the amount of agency fees and profit split between Yoyo and Blizzard was very unhappy.

At that time, the two sides did not agree with each other and were unwilling to make compromises.

When Yo-Yo took over World of Warcraft, Blizzard thought it was just a nascent internet company, and their boss was just a young man still in college.

“World of Warcraft is the main source of income for Yoyo.”This is the most real idea of the Blizzard high school at the time, "so this role must be pinch with us."

They thought about it, and Liu Yun did not taste it at that time.

After the fire of the monster, Yo-Yo began to prepare for the rain.

However, in the past two years, Yoyo has got rid of its dependence on World of Warcraft in revenue, and has tried to win the initiative in this cooperation.

The differences and contradictions between the two sides have been buried since then, and NetEase once tried to intervene, trying to compete for the agency rights of this game from yo-yo, and let the backlog of contradictions explode at once.

At that time, Yoyo's reaction was unusually tough, especially after the launch of several popular games in succession, it was based on the advantages of funds, and it was crazy to dig people at Netease, and the reasons for the contradiction were announced to the public.

Under the aggressive attitude of yo-yo, NetEase retreated, and the rest of the company with similar ideas was silent, and Blizzard could only pin his nose and Yoyo to continue to talk about the renewal of the contract.

Unless World of Warcraft exits the Huaxia market, Blizzard will face the dilemma of losing half of the game's revenue.

“Even if we renew our contract, it will still be a state of discord.”Liu Yun continued to maintain this idea after renewing his contract and signing his name.

The renewal period is only two years, and it will be terminated in 2012.

Two years is neither long nor short.

This is a temptation between the two sides, Blizzard thought that is a new rising company in China, to become a yo-yo alternative; and Liu Yun's idea is much simpler, in 2012 you have even fewer cards.

Lin Shiyawei frowned and said, “Mr. Liu, I agree with your idea."World of Warcraft" game competition, can be done once, after all, this is not our own children."

Liu Yun flashed his eyes and asked, “I know there is mustard between the two companies, but it doesn’t matter.”There is only one link between us, and that is profit.“How’s that thing going to happen to Blizzard?”

Lin Shiya hesitated for a while and replied: "It's not going well, the other side insists on introducing the combat network system."

Liu Yun’s fingers hit the table hard and said, “It’s a dream!”

In another space and time, the introduction of Huaxia in the war network system is NetEase.

The so-called battle network system, is in this platform, there are all Blizzard games including World of Warcraft, if the player registered an account here, you can have a Blizzard pass.

In Liu Yun's view, this is the act of making a wedding dress for others.

If one day, Blizzard changed an agent and could go directly with the combat network system, almost no loss.

The independence of the Blizzard Pass has nothing to do with the NetEase Pass.

This scene will not be allowed to appear.

In the past life, Blizzard was strong, and Tencent looked at the side, Netease could only pin its nose and promise this clause.

In addition to NetEase games, an independent NetEase company was set up to operate the war network.

However, the value of NetEase pass is far less than Tencent or Ali's pass.Even if they make concessions, it is not difficult to understand.

"I have been in good faith to introduce all Blizzard games, but these games must be attached to the yo-yo pass."Liu Yun's tone is very firm, "We spent money to win the game, how can be independent outside the yo-yo system."

This is a kind of grandiance speech, the real purpose is that Liu Yun has been pursuing the initiative of cooperation.

The account of these games is attached to whose pass, and who has the initiative.

"What bullshit network system, all kinds of tight security cards, mobile phone verification, is really cumbersome."I don’t want to get myself into trouble!”This, Liu Yun experienced, deep experience, "in contrast, we yo-yo pass through all the company's products, the use is more convenient, simple."

“We want to make it easier for the players, not to cause trouble!”

He spoke of great righteousness.

“Lin, I understand.”Lin Shiya sighed, "But Blizzard's attitude is still very tough."But . . .

“But what?”

She smiled and replied: "Thankfully, it is also yo-yo's strong strength, so that the blizzard on the side of the mouse taboo."During the negotiations, they wanted to threaten the renewal of World of Warcraft several times, but they were all silent.Especially . . . now after League of Legends went live, they didn't have that much of their strength.”

The backbone employees who left Blizzard set up a fist company, and the "League of Legends" developed, and "World of Warcraft" pulled down the throne of the game.

Such stories are wonderful, and similar things are often played out in the history of the world.

For example, the old horse was rejected when he interviewed KFC because of his strange appearance, and later developed and later acquired KFC's business in Huaxia.

"Remember, that's my bottom line."Liu Yun's finger gently tapped the tabletop and said firmly, "They want to bring all their games into the mainland market, I welcome and willing to cooperate, but tell the Americans, don't be too greedy, get into the foot."Since we are agents, the ownership of all game accounts should be owned by us, and we can only rely on the yo-yo pass.”

As he spoke, he felt angry.

The game competition of World of Warcraft is done by yo-yo money.During this period, Blizzard did not pay a dime and did not provide any technical support.

The game itself also has an arena, but there are differences in equipment between players.

In order to be fair, the quality of the equipment between the players is at the same level.So today, many PK enthusiasts' enthusiasm for the arena has shifted to the game competitions organized by Yoyo.

It can be said without humility, because this game competition, to a certain extent, extended the peak of the Warcraft.

“Birthover should be grateful to me, unconscientious American!”