“I did move their cheese, and all at once it was the online copyright to the next three World Cups.”Liu Yun leaned back in his chair in the car and thought, “But who has kept them going very slowly on the Internet for years, even though today’s official website is still rudimentary.”

In the past, the copyright fee of the World Cup was basically a sale, CCTV if the strategy is wrong, one step later, the loss is only one, it can think of Yoyo won 3 sessions in one go.

Unexpectedly, FIFA actually signed this packaging contract.They are incomparable suffering now.

What makes them even more angry is that the copyright is sold for three times, and the white and black contracts have been signed, which has a legal effect, that is, even if they want to do something in the negotiations with FIFA in the future, they can only set the time in the distant 2022.

In another space and time, after the 2010 World Cup network broadcast rights, CCTV was a dumb loss, but they quickly learned their lesson, adjusted their strategy, and directly packaged traditional TV and new media when buying the rights to the World Cup in 2014 and 2018.

By 2014, the economic strength of Huaxia Internet Company was more than four years ago, and there had been a lot of changes, especially the BAT Big Three, for them, it was nothing to solve with money.But CCTV suffers from the monopoly position because of the advantages of policy, they are rich and have no place to pay.

The final result is that CCTV won the World Cup copyright at the cost of cabbage, and then subcontracted online copyright at a high price to these "stupid people" Internet companies.

Liu Yun's hand has created the established fact that at least until the 2022 World Cup, you don't have to pull down your face to ask for CCTV.After that 2022, they get the full copyright is almost a sure thing, when you talk in the low-voice area, and then the other party is a face?

He didn’t think he needed it anymore!The heat of the three World Cups has been able to bring what Yoyo wants and establish the advantages of Youku on the video website.

There are so many sports events and so many variety shows, there is no need to hang yourself on a tree.

What's more... by then, most of them were retired behind the scenes, and it was not their turn to worry about them.

Thinking about this, Liu Yun could not help but light a cigarette, put it on the mouth and took a deep sip, hey and smiled: "Anyway, I snatched what they regarded as something in my pocket for my use, so I was refreshed, as for more than ten years later, who cares whether it floods the sky!" 」

However, he also understands that these TV stations still have irreplaceable advantages for the live broadcast of such large-scale sports events.

TVs don’t, like video sites, dottons because of too many people watching online, while live TVs have almost no delays, and webcast delays are between 30 seconds and one minute.

From the comparison of the visual effect, the visual impact of the computer screen is far less than the TV.

As for advertising costs, it is impossible for businesses to put on Youku and the price placed on CCTV.

The only advantage is the interaction between the netizens.You can only watch TV live on the TV and listen to the host's nagging.

So youku won the online copyright of the World Cup football game at such a price, but also at a high risk.

Spending money to buy shouting and buying booing is the outside world's view of Yoyo.This is also something that many internet companies are passionate about.

CCTV needs to get economic returns from the broadcast of the event, and Yoyo pursues clicks, active users, and market share, and enhance the market valuation of the entire company.They don’t have much demand for economic returns.

The two companies have different starting points, so there will be a lot of gaps in their bids.

Liu Yun thought for a while and immediately sent a letter to Secretary Lin Mi: You logged into my microblog and sent a message.

Today, the mobile version of Weibo, the technology is not yet mature, there are many problems, but also because the hardware configuration of the smart machine can not keep up, resulting in inconvenient operation.

Therefore, the active users of Weibo are basically based on the computer version.

However, by 2010, the micro-blog users on the smart side will have an explosive growth.

He asked the secretary to tweet: Internet video is difficult to replace TV in the foreseeable time, and the Internet should be an open platform, everyone can participate.Nor should we set an unnecessary threshold for it.As for some people think that such a broadcast fee price is too high seems wasteful, I just want to say that Yoyo is a private enterprise, our investment needs to see the return, even if the burning money has our own reasons, I believe this price is worth it.

After the micro-blog was issued, the good news media began to hype up the CCTV, and high-profilely lit up the banner against the monopoly of the industry.

Especially on the Internet, but Liu Yun still left a mind.

**** There has been no talk, some relevant departments have not spoken, it seems that the above people, CCTV has been eating alone also feel a little uncomfortable.

After all, it’s just a TV station, and it’s not a big deal.

In the next few years, the reform of Huaxia will accelerate, such as private capital will enter the bank, and express delivery will also impact the postal industry, which is a trend in itself.

Liu Yun did this, just to keep up with this trend, of course, if the situation is not right, he will definitely stop immediately.

After a while, Liu Yun certified personal microblog was updated: I announced that during the 2010 World Cup in South Africa, all manufacturers will spend 5% of the advertising fees, into the yo-yo charity funds, for the construction of schools in poor areas, as well as the poor students' scholarships.

I would like to emphasize again that there is no shortage of money, and the broadcast of the World Cup is not to make money, but to serve the majority of fans.

If Youku can make a profit during the World Cup, you must donate all the money you earn!

This is entirely Liu Yun’s short check, because it is impossible for a video site to be profitable in the foreseeable future.

However, not everyone has studied the Internet industry in depth, many young women, students, and many elderly middle-aged people do not know the characteristics of the burning of video websites, and will instinctively feel that these well-known video sites are very profitable.So they really think that Yoyo is so committed, is ready to donate all of Youku's profits, which invisibly also enhances the reputation of yoyo.

After handling these things, Liu Yun parked his car in a corner not far from Fudan University and waited for his girlfriend to come.

After about 10 minutes, Su Yuhan's figure appeared in Liu Yun's line of sight, but he was surprised that two girls followed her.

One of them he knew, that is Zhejiang University roommate Chen Yanyan, there is a girl he does not know, most of which is her roommate when she was in graduate school.

Far away, Su Yuhan also seemed to see Liu Yun, Chen Shanyan also saw, but the strange girl was looking around.

Chen Yanyan was very interesting and silently brought the girl aside.

And Su Yuhan said a word gently, then walked quickly, into Liu Yun's car.

“The rain.”Chen Yanyan shouted, “Rain Han went to see his boyfriend, why are you following him?”

"It's been two years since my roommate, and her boyfriend has let me see you."Han Yu said with some dissatisfaction, she saw Su Yuhan sat in a car, and saw the license plate, issued a cry, "This is the new Porsche Cayenne ah, that car is Yuhan boyfriend?"

“Yes.”Chen Yansheng faintly turned back, as if it were a common thing.

"Rain Han's boyfriend is the son-in-law of Ningjiang Fu's second generation?"No wonder she didn't want to find a boyfriend in Shanghai."The rain was a sincere lament.

“Not the second generation.”Chen thought for a moment and said, "It's a rich generation."

The rich generation, what?

Han Yu stared at each other for a while and asked, “Is it basketball?”

Chen Yanyan's face was black and replied, "What do you think?"

Most of this Hanyu feels that he and Su Yuhan are girlfriends, and his ex-boyfriend is playing basketball, and people are gathered together, and I think Su Yuhan is the same.

"If you do what you do, you'll know when you know."

Su Yuhan's mood seemed to be very good, and after getting into the car, he quietly made a grim face to Liu Yun, so that a little naive behavior made him feel a little guilty.

After all, the scandal between himself and Tianfu is well known throughout the country.

Liu Yun coughed gently and asked, “Yes, how did your girlfriend come?”

Su Yuhan replied, “You say snoring?”She found a job in Shanghai and came to me when she was at rest.She just broke up soon.”

Liu Yun replied, “I know.”

Su Yuhan was a little surprised: “How do you know?”

Liu Yun sighed and said, "I went to the United States recently and met her ex-boyfriend."

Su Yuhan said with some secludedness: "It is difficult to predict that people who were more obedient before will come to this step."At first, you encouraged him to play professional basketball, and you gave him an endorsement of the contract, all in vain.

Liu Yun replied, “I will certainly not renew my contract with him.”His current girlfriend is a rich second generation, but I don't think his NBA career should last long, because he's looking for someone who is in poor condition."

As the two of them spoke, the car slowly left.

Liu Yun did not notice not far behind, there was a black car quietly started, followed behind them.

A young man in the car gently patted the steering wheel and fumed: "Porsche Cayenne!"No wonder I wanted to meet this woman and have always disagreed.Now it seems that the set of Tomson, most of them are also the owner of the car."